When we fostered a seven month old Stanley from Manitoba that came with a box of dusty litter, we thought there had to be a better way to deal with the paw prints that would follow him on the couch, the bed, everywhere!
We did a bit of digging and found out that most widely-available litter types we see on the shelves weren't great for our cat's sensitive noses. Litter made of non-renewable and non-biodegradable materials is filling up landfills.
Kinder to All
And as our cat family grew (we now have seven rescues), we knew we had to make so-easy-to-use natural litter more accessible to cat parents just like us - litter that wouldn't need 200 years to degrade, litter that won't harm our cats nor assault our noses.
Like they say, necessity is the mother of invention. We are now able to share winning natural litter types with cats everywhere. Join us in switching to a kinder litter for all.